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A cheap share doesnโt necessarily mean itโs worth buying. Investors may have good reasons to be nervous about a companyโs prospects. Indeed, following on from mechanisation, electrification and automation, weโre now in an era of digitialisation with artificial intelligence (AI) leading the way.
Inevitably, there will be winners and losers from the fourth industrial revolution. And judging by the share price performance of these three stocks, investors have already made up their minds about who the losers might be. But could this be a potential buying opportunity?
Hazelโs here!
The St Jamesโs Place (LSE:STJ) share price has come under pressure after Altruist, an online provider of services to investment advisors, launched Hazel, its new AI tax planning tool.
For up to $150 a month (large firms will pay more), the US company claims its new software will โtransform your practiceโ with interactive scenario modelling. Although the tool itself is unlikely to directly impact St Jamesโs Place, it raises questions as to what might follow.
In 2024, the wealth manager charged ยฃ1.089bn for investment advice, 34% of its total income. And even if its clients would rather rely on humans for advice, AI could open up the market to low-cost challengers.
The timing of the arrival of Hazelโs unfortunate. Over the course of 2025, the groupโs assets under management increased by ยฃ29.8bn, helped by net inflows of ยฃ6.2bn and a 94.9% retention rate.
However, even though the stockโs trading close to its 52-week low, I donโt want to invest given the uncertainty.
What about Claude?
By contrast, I like the look of London Stock Exchange Group (LSE:LSEG). I think it remains a stock to consider even though its share price is coming under pressure from anxiety about how Anthropicโs AI-powered legal assistant, an add-on to its Claude platform, could impact data and software companies.
Again, the software itself isnโt a particular threat, but whatโs coming down the line? However, I think AI could work to LSEGโs advantage. The technology requires data, which the group has in bucket loads. Its propriety dataโs spread across five distinct operating divisions.
Elliott Management appears to agree with me. The Financial Times claims the activist investor has been building up a โsignificantโ stake. The firmโs established a reputation for investing in underperforming companies.
LSEGโs shares are now trading at their lowest earnings multiple since the pandemic. And theyโre changing hands for what they were in the first quarter of 2023. I think the stock offers good value and is worth considering.

And finallyโฆ
Another stock under the AI cosh is MONY Group (LSE:MONY), owner of a number of websites designed to save households cash, including MoneySupermarket. Its share price is now back to where it was in 2013.
Itโs been affected by Insurify, another US company, releasing what it claims is the insurance industryโs first ChatGPT app. Drivers will be able to explore personalised quotes.
MONY Groupโs vulnerable because, in 2024, it generated nearly 54% of its revenue from insurance referrals. Obtaining quotes though ChatGPT sounds appealing to me, especially if it avoids having to answer all those tedious questions that are usually asked.
The direction of travel is clear and Iโm not sure what the group can do about it. For this reason, investing now would be too risky for me.
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