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The phrases “Hello, I am Johnny Knoxville, welcome to Jackass” carry actual which means for folks of a sure age. These phrases have all the time meant {that a} very particular kind of leisure is coming our manner, courting again to the times when “Jackass” was a low-budget TV present on MTV when that was nonetheless a viable TV community that additionally confirmed music movies. It did not take lengthy, although, earlier than Knoxville and the gang had a full-on film franchise on their palms.
In 2002, “Jackass: The Film” grew to become an sudden field workplace hit that turned Knoxville right into a official film star, whereas elevating the complete crew’s standing in popular culture. At the same time as they’ve all gotten older and have moved into different artistic ventures, this franchise has maintained a spot within the bigger cultural dialog, with a brand new film popping out now and again to show that Knoxville, Steve-O, and sometimes some new blood can nonetheless ship the laughs — and deal with a whole lot of ache.
However which “Jackass” film reigns supreme so far as {dollars} and cents are involved? Which of the group’s cinematic outings proved to be probably the most worthwhile? Have all of them been winners? We’ll take a more in-depth take a look at the numbers, each adjusted and unadjusted for inflation, to see simply how effectively these motion pictures have finished over time, whereas additionally seeing what else these numbers can inform us. Let’s get into it.
The Jackass motion pictures, ranked by unadjusted field workplace
First, we’re going to try how the entire “Jackass” motion pictures carried out on the field workplace with out adjusting for inflation. A couple of notes on the methodology earlier than we dive in. At first, we’re taking a look at worldwide field workplace, not simply home ticket gross sales. The quantity listed represents the film’s full gross up to now globally. Second, we checked out a number of indexes, together with Field Workplace Mojo and The Numbers, to find out the gross, going with the very best reported determine. With that out of the way in which, this is the way it shakes out:
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“Jackass 3D” (2010) – $171.6 million
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“Jackass Presents: Unhealthy Grandpa” (2013) — $160.9 million
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“Jackass Quantity Two” (2006) – $85.2 million
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“Jackass Eternally” (2022) – $80.5 million
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“Jackass: The Film” (2004) – $79.4 million
As we are able to see, 2010’s “Jackass 3D” is the highest-grossing entry within the franchise up to now. The film got here out on the top of the 3D film craze, and in some ways was one of many higher 3D motion pictures of its period. Audiences evidently agreed, and the gimmick paid off handsomely on the time.
What would possibly shock lots of people is the truth that “Unhealthy Grandpa” carried out so significantly better than lots of the different, extra pure “Jackass” motion pictures. “Unhealthy Grandpa” would not place excessive on most “Jackass” rankings, however it’s a testomony to only how common the branding was at the moment, to not point out Knoxville’s star energy throughout the context of this franchise. It is also value noting that 2022’s “Jackass Eternally” made scarcely greater than the unique film, regardless of being launched almost 20 years aside.
The Jackass motion pictures, ranked by inflation-adjusted field workplace
Now, let’s check out how the “Jackass” motion pictures carried out on the field workplace when taking inflation under consideration. To do that, the U.S. Inflation Calculator was used to find out how a lot every film would have made in right now’s {dollars}, based mostly on the unique gross. These numbers are all the time shifting as inflation is a continuing, ever-changing factor. However these numbers are a snapshot of the way it seems within the right here and now, to assist provide additional perspective on the franchise as an entire. With that mentioned, this is how the order adjustments:
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“Jackass 3D” (2010) — $253.3 million
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“Jackass Presents: Unhealthy Grandpa” (2013) — $222.3 million
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“Jackass: The Film” (2002) — $142 million
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“Jackass Quantity Two” (2006) — $136 million
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“Jackass Eternally” (2022) — $88.5 million
As we are able to see, “Jackass 3D” nonetheless comes out on prime, even when taking inflation under consideration. Paramount did (jokingly) marketing campaign it for Greatest Image, in spite of everything. “Unhealthy Grandpa” can be nonetheless following carefully behind, with these prime two spots just about locked in. The largest change, although, got here with “Jackass: The Film,” which jumps all the way in which as much as quantity three. 24 years of inflation does so much.
“Jackass Eternally” did not change all that a lot, which is not shocking provided that it is a newer launch. What’s somewhat extra shocking is the truth that “Jackass Quantity Two,” broadly thought-about the very best film within the franchise, is up to now down on the checklist. It is a reminder that the field workplace has by no means been a direct indicator of high quality. It additionally does not imply that the film underperformed by any stretch of the creativeness. As we’re about to reveal, this franchise has been nothing if not a money cow for Paramount over time.
How a lot did every of the Jackass motion pictures price to make?
As is all the time the case with field workplace, it is all relative. What a film makes solely issues relative to what it prices to supply. So, earlier than diving into our remaining takeaways from the franchise, we’ll take a look at what every of the “Jackass” motion pictures price Paramount, wanting on the manufacturing finances each unadjusted and adjusted for inflation, to supply some extra, much-needed context to the numbers. Let’s take a look.
“Jackass: The Film” (2002) — $5 million unadjusted / $8.9 million adjusted
“Jackass Quantity Two” (2006) — $11.5 million unadjusted / $18.3 million adjusted
“Jackass 3D” (2010) — $20 million unadjusted / $29.5 million adjusted
“Jackass Presents: Unhealthy Grandpa” (2013) — $15 million unadjusted / $20.7 million adjusted
“Jackass Eternally” (2022) — $10 million unadjusted / $13.8 million adjusted
What stands out like a sore thumb is even the lowest-grossing “Jackass” film with the adjusted-for-inflation finances nonetheless seems like a win for Paramount. The key sauce that has saved this franchise alive for therefore lengthy is that it is low cost, relative to different Hollywood fare. The truth that the costliest film was nonetheless solely $20 million speaks volumes. That “Jackass Eternally” was made for half of that only a few years in the past is unbelievable.
Often the “Jackass” gang has to scrap a stunt for being too costly, however that solely speaks to them being fiscally accountable. These guys know their viewers, and Paramount is aware of that viewers is loyal. They finances accordingly, and because of this, these motion pictures have persistently turned a large revenue.
What do these numbers inform us in regards to the Jackass motion pictures?
The largest factor that the numbers inform us is that the “Jackass” franchise has maintained a loyal fanbase for an extended, very long time. These motion pictures, cinematically talking, now span greater than 20 years. It is laborious to maintain followers curious about any franchise for that lengthy. But, even in early 2022 when the field workplace was nonetheless in main restoration mode from the Covid-19 pandemic, “Jackass Eternally” did sizable enterprise.
What’s much more spectacular, in that case, is the truth that “Jackass Eternally” launched a whole lot of new forged members. It wasn’t relying purely on nostalgia and the previous guard. Whether or not or not the franchise can survive with a wholly new forged and with out Johnny Knoxville or Steve-O is one other dialog totally, however for now, the numbers inform us that this franchise is about as bulletproof as they arrive. If Paramount can preserve the budgets affordable, there is no motive to assume these motion pictures could not proceed occurring for one more decade.
Knoxville cannot take any extra hits to the top in “Jackass 5,” however these numbers make it crystal clear why a fifth film was completely inevitable. Cash all the time talks, and irrespective of how lengthy a given collection has been occurring, if there’s cash to be made, Hollywood will all the time determine a solution to generate extra of it till the engine driving it runs out of steam. At the moment, the engine pushed by Knoxville and Co. seems to don’t have any scarcity of steam in anyway. In a whole lot of methods, this is likely one of the solely issues preserving fashionable, live-action theatrical comedy alive, which is fairly attention-grabbing.
You may seize the “Jackass 7-Film Assortment” on DVD from Amazon.
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